Ford recreates iconic French short film ‘C’était un Rendez-Vous’

‘C’était un Rendez-Vous’ has gained worldwide renown and notoriety for the manner in which it made and produced.

Shot in 1976, the 8-minute French short film is a mad high-speed drive by a man that we can only assume is late for a date. It begins in the tunnel of Paris Périphérique at Porte Dauphine and passes along the Arc de Triomphe, Opéra Garnier, Place de la Concorde, and the Champs-Élysées before it ends on Montmartre.

To celebrate the short film’s 41st anniversary, Ford partners with the original director Claude Lelouch for the reboot featuring the Ford Mustang complete with 360 views and virtual reality technology and calls it ‘Re-Rendez-Vous’.

Remaking the film was a challenge as some of the routes have disappeared after 41 years. Aside from the new star, a 5.0-litre V8 GT Mustang Fastback, the remake features a woman as the driver.

“I had goose bumps watching ‘C’etait un Rendez-Vous’ forty years later in virtual reality. At the time, my movie was about the feeling of freedom and the pleasure driving generates. I knew that Ford would do more than just a tribute to the original in this new version. I am delighted to see the Mustang again and to close the loop fifty years after ‘A Man and a Woman,’” said Leouch.

The film will be released late February. It can be viewed online and 360-degrees on mobile devices or using a virtual reality headset. There are plans for the film to be shown online via an expandable banner – a virtual reality first.

“Mustang is a symbol of the freedom and thrill of driving. Recreating Lelouch’s cult short film ‘C’etait un Rendez-Vous’ was the perfect way to capture this spirit for a new audience,” said Anthony Ireson, director, Marketing Communications, Ford of Europe.

In the ‘Re-Rendez-Vous’, viewers control camera angle and the virtual environment the Mustang powers through the streets of Paris.

Watch it here: https://youtu.be/BpKYid_Gm5M

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